Privacy Policy page

Opositive is committed to safeguarding your privacy. Contact us at [email protected] if you have any questions or problems regarding the use of your Personal Data and we will gladly assist you. We will keep strictly confidential all non-public information from you that we may collect in connection with your use of the software. This does not apply to any suggestions for updates you have made. We want you to know how we collect, use, share, disclose, and protect information about you. By using this site or/and our services, you consent to the Processing of your Personal Data as described in this Privacy Policy. We may change or add to this Privacy Policy, so we encourage you to review it periodically.

Definitions

Personal Data – any information relating to an identified or identifiable natural person Personal Data is “Personal Information” as defined below.

Processing – any operation or set of operations which is performed on Personal Data or on sets of Personal Data.

Data subject – a natural person whose Personal Data is being Processed.

Child – a natural person under 16 years of age.

We/us (either capitalized or not) – Opositive

Personal Information (applicable to California consumers; also referred to as “Personal Data” in this Privacy Policy) – any information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. Personal Information includes but is not limited to, the following if it identifies, relates to, describes, is capable of being associated with, or could be reasonably linked, directly or indirectly, with a particular consumer or household:

• Identifiers: real name, alias, postal address, unique personal identifier, online identifier, internet protocol address, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers.
• Commercial information: including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.
• Biometric Information
• Internet or other electronic network activity information: including but not limited to, browsing history, search history, and information regarding a consumer’s interaction with an Internet Web site, application, or advertisement.
• Geolocation data
• Audio, electronic, visual, thermal, olfactory, or similar information.
• Professional or employment-related information.
• Inferences drawn from any of the information identified in this definition of Personal Information, to create a profile about a consumer reflecting the consumer’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.
• Personal Information does not include publicly available information lawfully made available from government records or information that is deidentified or aggregated.

Data Protection Principles

We promise to follow the following data protection principles:

• Processing is lawful, fair, transparent.
• Our Processing activities have lawful grounds.
• We always consider your rights before Processing Personal Data.
• We will provide you information regarding Processing upon request.
• Processing is limited to the purpose. Our Processing activities fit the purpose for which Personal Data was gathered.
• Processing is done with minimal data. We only gather and Process the minimal amount of Personal Data required for any purpose.
• Processing is limited with a time period. We will not store your personal data for longer than needed.
• We will do our best to ensure the accuracy of data.
• We will do our best to ensure the integrity and confidentiality of data.

Data Subject’s rights

The Data Subject has the following rights:

1. Right to information: You have the right to know whether your Personal Data is being processed; what data is gathered, from where it is obtained and why and by whom it is processed.
2. Right to access: You have the right to access the data collected from/about you. This includes your right to request and obtain a copy of your Personal Data gathered.
3. Right to rectification: You have the right to request rectification or erasure of your Personal Data that is inaccurate or incomplete.
4. Right to erasure: In certain circumstances, you can request for your Personal Data to be erased from our records.
5. Right to restrict processing: Where certain conditions apply, you have the right to restrict the Processing of your Personal Data.
6. Right to object to processing: In certain cases, you have the right to object to Processing of your Personal Data, for example in the case of direct marketing.
7. Right to object to automated Processing: You have the right to object to automated Processing, including profiling; and not to be subject to a decision based solely on automated Processing. This right you can exercise whenever there is an outcome of the profiling that produces legal effects concerning or significantly affecting you.
8. Right to data portability: You have the right to obtain your Personal Data in a machine-readable format or if it is feasible, as a direct transfer from one Processor to another.
9. Right to lodge a complaint: In the event that we refuse your request under the Rights of Access, we will provide you with a reason as to why. If you are not satisfied with the way your request has been handled, please contact us.
10. Right for the help of supervisory authority: You have the right for the help of a supervisory authority and the right for other legal remedies such as claiming damages.
11. Right to withdraw consent: You have the right to withdraw any given consent for Processing of your Personal Data.

Data we gather

Opositive may obtain the following types of information from you or concerning your computer or device (“Information”), which may include information that can be used to identify you as specified below (“Personally Identifiable Information”):

• Name
• Email address
• Mailing address
• Telephone (or mobile) number(s)
• Credit card information
• Blog or website URL
• Social networking handle or username
• Photo
• Demographic information (e.g., age, gender, interests, and preferences)
• Professional title
• Company
• Industry
• Activities or content viewed on Opositive
• Information collected automatically
• Information received from Third Parties

In certain cases, we may request that you provide some of the Information identified above in order to obtain specific products or services (such as registering for the Advanced Marketing Program or logging in to download NeilPatel.com reports). If you choose not to provide the Information we request, you may still use NeilPatel.com, but you may be unable to access certain features or services.

When you register to receive any products or services from Opositive or provide information to Opositive in any other manner, you agree to provide only true, accurate, current and complete information.

Information automatically collected about you

Opositive may automatically receive and log certain types of information when you visit or interact with our websites, services, mobile applications or other products, including:

• Browser information
• Operating system information
• Mobile device information (e.g., device identifier, mobile operating system, etc.)
• IP address
• Internet service provider
• Content viewed
• Geographic location
• Connection speed
• Time of visit
• Referring site, application, or service
• Registration time

These tools use ‘cookies’, which are text files placed on your computer, to collect standard internet log information and visitor behavior information in an anonymous form. The information generated by the cookie about your use of the website (including your IP address) is transmitted to Google and sometimes other vendors. This information is then used to evaluate visitors’ use of the website and to compile statistical reports on website activity.

We will never (and will not allow any third party) use the statistical analytics tool to track or to collect any personally identifiable information of visitors to our site. The Web Analytics vendors do not associate your IP address with any other data held by them. Neither we nor the web analytics Vendors will link, or seek to link, an IP address with the identity of a computer user. We will not associate any data gathered with any personally identifying information from any source unless you explicitly provide consent, on the understanding that this may restrict your use of the Services.

You have the ability to accept or decline cookies by modifying the settings on your browser.

Information collected if you provide your website and expressly consent

• Keywords your site ranks for
• Click volume
• Search volume
• Click volume from mobile versus desktop traffic

If you choose to use any third-party website or service that is integrated with Opositive , including a third-party social networking, reporting or blogging site, such as LinkedIn, Facebook, Twitter, Google Analytics, Hotjar, or WordPress (“Third-Party Websites”) – or if you use any Opositive application provided through any Third-Party Website – we may receive Information, including Personally Identifying Information, from such Third-Party Websites, including, but not limited to:

• Name
• Nickname or username
• Photo or graphic avatar
• Unique Third-Party Website identifier (e.g., Facebook User ID)
• Biographical or demographic information (e.g. professional title, gender, college attended, etc.)
• Likes and interests
• Contacts/friends/associations
• Any information that is publicly available on Third-Party Websites

How we use your Personal Data

We use your Personal Data to:

• Provide Opositive products and services
• Fulfill your requests
• Communicate with you
• Improve our products and services
• Develop new services or products
• Personalize and tailor your experience on Opositive
• Operate our business
• Understand how users are engaging with Opositive
• Protect Opositive, our users, or others. This includes detecting, preventing, and responding to fraud, abuse, security risks, and technical issues that could harm Opositive, our users, or others.

We use your Personal Data on legitimate grounds and with your consent.

On the grounds of entering into a contract or fulfilling contractual obligations, we Process your Personal Data for the following purposes:

• To identify you for communication purposes
• To provide you a service or to send/offer you a product
• To communicate either for sales or invoicing

On the ground of legitimate interest, we Process your Personal Data for the following purposes:

• To send you personalized offers (from us and/or our carefully selected partners)
• To administer and analyze our client base (purchasing behavior and history) in order to improve the quality, variety, and availability of products/services offered/provided
• To conduct questionnaires concerning client satisfaction
• As long as you have not informed us otherwise, we consider offering you products/services that are similar or same to your purchasing history/browsing behavior to be our legitimate interest

With your consent we Process your Personal Data for the following purposes:

• To send you newsletters and campaign offers (from us and/or our carefully selected partners);
• To build a database of relevant search information to improve the quality, variety, and availability of our products and services;
• For other purposes we have asked your consent for

We Process your Personal Data to fulfill obligations arising from law and/or use your Personal Data for options provided by law. We reserve the right to anonymize Personal Data gathered and to use any such data. We will use data outside the scope of this Policy only when it is anonymized. We save your billing information and other information gathered about you for as long as needed for accounting purposes or other obligations deriving from law.

We might process your Personal Data for additional purposes that are not mentioned here but are compatible with the original purpose for which the data was gathered. To do this, we will ensure that:

• The link between purposes, context, and nature of Personal Data is suitable for further Processing
• The further Processing would not harm your interests
• There would be appropriate safeguard for Processing

We will inform you of any further Processing and purposes.

External Links

You should be aware that other Internet sites that are linked from the Opositive websites or from Opositive e-mail messages may contain privacy provisions that differ from the provisions of this Policy. To ensure your privacy is protected, we recommend that you review the privacy statements of these other linked sites, applications, or other platforms.

How we secure your data

We do our best to keep your Personal Data safe. We use safe protocols for communication and transferring data (such as HTTPS). We use anonymizing and pseudonymizing where suitable. We monitor our systems for possible vulnerabilities and attacks. Stored data is encrypted when possible.

Even though we try our best we can not guarantee the security of information. However, we promise to notify suitable authorities of data breaches. We will also notify you if there is a threat to your rights or interests. We will do everything we reasonably can to prevent security breaches and to assist authorities should any breaches occur.

If you have an account with us, note that you have to keep your username and password secret.

Children

We recognize the particular importance of protecting privacy where children are involved. We do not intend to collect, knowingly collect, sell, or solicit Personal Information from anyone under the age of 16. We do not target children with our services. If you are under 16, do not use or provide any information on the Website or through any of its features. If you believe that a child under the age of 16 may have provided us Personal Data online, we ask that a parent or guardian contact us at [email protected].

Cookies and other technologies we use

We use cookies and/or similar technologies to analyze customer behavior, administer the website, track users’ movements, and to collect information about users. This is done in order to personalize and enhance your experience with us.

A cookie is a tiny text file stored on your computer. Cookies store information that is used to help make sites work. Only we can access the cookies created by our website. You can control your cookies at the browser level. Choosing to disable cookies may hinder your use of certain functions.

We use cookies for the following purposes:

• Necessary cookies: These cookies are required for you to be able to use some important features on our website, such as logging in. These cookies don’t collect any personal information.
• Functionality cookies: These cookies provide functionality that makes using our service more convenient and makes providing more personalized features possible. For example, they might remember your name and e-mail in comment forms so you don’t have to re-enter this information next time when commenting.
• Analytics cookies: These cookies are used to track the use and performance of our website and services.
• Advertising cookies: These cookies are used to deliver advertisements that are relevant to you and to your interests. In addition, they are used to limit the number of times you see an advertisement. They are usually placed on the website by advertising networks with the website operator’s permission. These cookies remember that you have visited a website, and this information is shared with other organizations such as advertisers. Often targeting or advertising cookies will be linked to site functionality provided by the other organization.

Contact Information

If you have any questions or comments about this Privacy Policy, or if you would like us to update information we have about you or your preferences, please contact us by email at: [email protected]

Severability (Privacy Policy)

Opositive and you agree and acknowledge that if any section, subsection, sentence, clause, or phrase contained in this Privacy Policy is found to be invalid, unenforceable, or otherwise inoperative, such decision shall not affect the validity of the remaining portion(s) of this Privacy Policy.

This Privacy Policy may be updated periodically and without prior notice to you. We will post a prominent notice on our Website to notify you of any significant changes to our Privacy Policy and indicate at the top of the Privacy Policy when it was most recently updated.