Technical SEO Services by Opositive

Search engine optimization (SEO) is more than just good keyword density or high-quality content in today’s competitive digital world. Having a solid technical foundation is the key to enabling search engines to crawl, index, and rank your website successfully. That’s where Opositive’s technical SEO service comes into play.

As a specialized technical SEO agency, Opositive optimizes the backend elements of the website so that site speed, security, crawlability, etc. are improved as for the overall user experience. The industry-best SEO tools, coupled with the best SEO practices, allow our experienced technical SEO consultants to polish the engine of your website to help businesses reap long-term benefits in organic search results.


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    150+ Reviews

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    Group 37368

    150+ Reviews

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    Group 37368

    150+ Reviews

    What is Technical SEO?

    Definition and Importance of Technical SEO

    Technical SEO is the practice of optimizing a website’s infrastructure to improve its presence and performance for search engines and users alike. Technical SEO services guarantee that your website complies with the search engine needs for smooth indexing and ranking, unlike on-page SEO, which centers around content and keywords, and off-page SEO, which mostly involves link-building techniques.
    If neglected, technical SEO can result in bad visibility on search engines, slow loading speed, security vulnerabilities, and a bad user experience. An optimized website allows search engines to get a better insight into your content, ranking high in results and increasing your organic traffic.

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    Core Elements of Technical SEO Services by Opositive

    Our technical SEO services include many key areas that help to strengthen your website’s foundation. Key elements that we have in our focus:

    1. Crawlability and Indexability Optimization:
    Bots (or crawlers) are used by search engines, including Google, to find and understand your website. When your site is not well structured, search engines might not index important pages, which will result in bad ranking.
    We ensures that:

    • Your robots.txt file is set up properly to instruct search engines.
    • XML sitemaps are optimized and used for crawling.
    • They also correctly implemented canonical tags to solve duplicate content problems.
    • The internal linking structure is optimized to create a seamless experience for users and search engines.

    2. Site Speed and Performance Enhancements:

    Website speed is an essential ranking factor that directly influences user engagement and conversion. Slow loading pages will result in higher bounce rates, which can hurt your rankings. We improve site speed by:

    • Ensuring that images are optimized and load more quickly
    • Minify CSS, JavaScript, and HTML files.
    • Speeding up your site by using browser caching
    • Effective distribution of resources through a content delivery network (CDN).

    3. Mobile-Friendly and Responsive Design:

    A site’s mobile version may determine the rankings, as Google favors mobile first indexing. To ensure that, our team:

    • Using flexible layouts and responsive images.
    • Minify CSS, JavaScript, and HTML files.
    • Improving touch-friendly navigation
    • Repair of viewport configuration issues

    4. Structured Data and Schema Markup Implementation :

    Schema markup makes it easier for search engines to know what your content is about and how they should display rich snippets in search results

    We analyze and enhance structured data to:

    • Improve search visibility using rich snippets (reviews, FAQs, products info.) etc.

    5. HTTPS and Security Protocols:

    Security is a key ranking factor At Opositive, we protect your website by:

    • Ensuring the use of SSL certificates (HTTPS) for encrypted connections.
    • Execute the HTTP security header to prevent attacks.
    • Repairing mixed content issues that may affect security.

    6.Fixing Broken Links and 404 Errors:

    Broken links hurt your user experience, and make sure to say goodbye to your SEO. We identify and resolve:

    We analyze and enhance structured data to:

    • 404 errors by making the right redirects.
    • Corrupt internal and external links.
    • Pages without any link to any other page on your site.

    Opositive’s Technical SEO Process

    Initial Technical SEO Audit

    We first do a comprehensive technical SEO audit of your site to identify issues that can severely impact your site’s health, which will then be fixed before we make any changes. Our audit covers:

    • Crawlability analysis: Identifying pages that search engines struggle to access.
    • Page speed assessment: Testing site speed and optimization possibilities.
    • Mobile usability testing: Ensuring seamless functionality on all devices.
    • Security analysis: Checking HTTPS implementation and vulnerabilities.

    Customized Technical SEO Strategy Development

    Every website has different needs and requirements. Our experts develop a tailored technical SEO strategy that aligns with your business objectives. This includes:

    • Sort technical fixes based on reach and effort.
    • Use of structured data to enhance rich snippet visibility
    • Improving site structure for easier navigation and user experience

    Implementation and Monitoring

    Technical SEO is a continuous process. After implementation, we:

    • Keep an eye on how your website is performing (search queries for DNA-SEO) in Google Search Console for DNA-SEO, SEMrush, and/or Ahrefs.
    • Report regularly on any improvements in ranks and issues with the site.
    • Compare strategies with performance data and Google algorithm changes

    Benefits of Hiring a Technical SEO Consultant

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    Expertise in Solving Complex Website Issues

    An experienced technical SEO consultant channels the excitement of spotting bugs under the surface that often go unnoticed:

    • Lousy URL structures can cause duplicate content.
    • Improper redirects ruin the user experience.
    • Bad site architecture is causing indexing issues.
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    Achieving Long-Term SEO Success

    Unlike short-term strategies, technical SEO establishes a solid groundwork for persistent organic expansion. Here’s how investing in technical SEO benefits businesses:

    • Continually rank even with updates to the algorithm.
    • Site performance drives conversion rates.

    Why Opositive Stands Out Among Technical SEO Agencies?

    Cutting-Edge Tools and Techniques
    At Opositive, we utilize cutting-edge tools like Google Search Console, Ahrefs, SEMrush, Screaming Frog, and GTmetrix to deliver data-driven insights and actionable optimization.

    We employs high-end SEO tools, including:

    • Website crawling and common problem detection — Screaming Frog
    • Competitor analysis and performance tracking—SEMrush and Ahrefs.
    • Google PageSpeed Insights for load time systemization.

    Transparent Reporting and Support

    We have no hidden agendas here; our technical SEO agency believes in complete transparency. We deliver comprehensive reports that highlight the work performed, improvements in performance, and practical recommendations. We provide continued support to help our clients adapt to changing search engine algorithms.

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    Get Started With Opositive’s Technical SEO Solutions Today

    Opositive is a technical SEO consultant who helps boost your website with top notch techniques to optimize it better, improve its ranking better, make your website load faster and faster, and moreover offer a delightful user experience. Reach out today to get a free consultation or a detailed technical SEO audit that will help you to discover your website’s true potential.

    Get in touch with us today!

    Frequently Asked Questions

    Yes, technical SEO is a critical part of your overall SEO strategy too. This allows the search engines to crawl and index your website with ease, thereby increasing your chances of ranking higher. Having a structured website makes it easy to use and navigate, reduces bounce rates, and improves loading speed.

     Google and other search engines treat page speed as an important ranking factor. An interface that takes longer to load creates an awful experience for the user leading to higher bounce rates and consequently, reduced conversions. A faster website means more engagement, longer page time for possible visitors, and search engines crawling your content better.

    Technical SEO is the family of practices under which search engines have permission and are able to access, crawl, and index your website. It also enables the optimization of web speed and mobile responsiveness, along with the implementation of security (HTTPS) and structured data for improving visibility. These issues may also lead to issues such as slow performance, security problems, and so on. 

     While off-page SEO looks mainly at external factors (Backlinks from other websites), on-page SEO primarily looks at content, keywords, meta tags, images, headings, user experience, etc. If on-page SEO helps to ensure content relevance and engagement, technical SEO makes sure that search engines can find and index that content as quickly and efficiently as possible.

    A technical SEO audit is a deep-dive study of a website’s technical wellness to find problems that may be impeding search performance. Site Audit includes checking site speed, crawlability, broken links, mobile usability, structured data, and security (HTTPS) The aim is to correct technical issues that could stop search engines from indexing its content properly. Regular audits help maintain a well-optimized site and improve overall SEO rankings.