How to Build Natural Follow Backlinks & Speed Up Indexing for SEO Growth

Let’s Just Start Here—What Even Is a Natural Follow Backlink?

Alright. Let’s not pretend this isn’t confusing at first. Everyone’s yelling about backlinks—but not everyone’s explaining them. So here it goes.

A natural follow backlink is when someone links to your site without you begging, bribing, or buttering them up. No shady tactics, no paid placements, just… good content that earns attention. They saw value in what you said, and they shared it with their audience. Simple.

Now, not all backlinks are born equal. Do Follow backlinks are the MVPs.These are the high-quality backlinks that Google actually respects. They actually pass on SEO value. Like, “Hey Google, this site’s got something worth looking at.” That’s what gives your page ranking strength.

But wait—don’t celebrate just yet. Because if that backlink doesn’t get indexed by Google? It may as well not exist. Seriously. It’s like having a billboard on a desert road nobody drives on. No indexing = no benefit.

So what do you really need? To earn natural follow backlinks, and make sure they’re visible to Google. That’s when the magic starts happening.

Want help building backlinks that actually get seen? Our Off-Page SEO Services get you there—without the spam..

Find Follow Backlink Opportunities Through Competitor Research

You don’t need a spy agency to figure this out. Your competitors are handing you clues. They’ve already been where you want to go.

Start by using link building tools—Ahrefs, Semrush, even Ubersuggest if you’re on a budget. Plug in your competitor’s domain and do a solid competitor backlink analysis. Scroll through and see which websites are linking to them.

And now for the real trick—look for domains that are linking to multiple competitors but skipping you. That’s the backlink gap. That’s where the gold lives.

These sites clearly link to your industry. They just don’t know you exist… yet.

So here’s the play: Create something better than what your competitor offered. More data. Stronger voice. Cleaner visuals. Then reach out with a real message. Like, “Hey, loved your piece on X. I recently published a fresh take on this—thought it might add value for your readers.”

Make it personal. Make it useful. No scripts.

Want someone to handle the detective work for you? Our Off-Page SEO Services know exactly how to close those backlink gaps.

Outreach Techniques to Earn High-Quality Follow Backlinks

Let’s be honest: no one likes receiving spammy link emails. You know the kind—“Dear Sir, kindly consider our article.” Nope. That’s not how humans talk.

If you’re doing do follow backlink outreach, be better. Start by reading the site’s content. Mention a line you liked, then pitch your piece gently. Show them your content helps their audience—not your ego.

Another outreach gem? Broken link building. This is where you find a dead link on their site, then politely suggest your own content as a replacement. You’re helping them fix their page. You’re earning that link.

And yes, guest blogging still works—when it’s not just a link dump. Write valuable, relevant, well-researched content for industry blogs that allow editorial backlinks. It takes effort. But it’s worth it.

Hate cold pitching? You’re not alone. Let our team do your do follow backlink outreach. Visit Off-Page SEO Services and save yourself the headache.

Ways to Earn Natural Backlinks Without Outreach

Here’s the dream scenario: you create content so useful, so valuable, so dead-on relevant that people just… link to it. No emails. No cold messages. Just pure value = natural content-led backlinking.

It’s not magic. It’s just strategy.

Make original content. Try a case study that shows real numbers. A research piece that brings in new data. A how-to guide that’s ridiculously clear. Templates, tools, and infographics? Still very much alive.

But don’t just post and pray. Share it in communities where it matters. LinkedIn groups, Reddit threads, niche Slack channels. It’s passive link building, but you still need to push it into view.

Once the right people see it? That’s when the links start happening—without you saying a word.

Want evergreen content that pulls in natural backlinks over time? Our Off-Page SEO Services build it and promote it where it counts.

How to Evaluate the Quality of a Follow Backlink

Not all backlinks are worth keeping around. Some look good on the surface but dig a little deeper and they’re junk.

Here’s how to do a backlink quality check:

Domain Authority (DA): Higher is better but only if it’s relevant to your niche.
Traffic: Does the linking site get real visitors? Or is it a ghost town?
Relevance: A link from a skincare blog to your roofing website? No.
Placement: Is your link dropped in a footer? Or part of a helpful sentence in a real article?

You also want diversity. One good backlink is nice. A hundred from the same site with the same anchor text? Suspicious.

Build what we call a healthy backlink profile—varied sources, organic anchors, real content.

Unsure if your links are helping or hurting? Want to evaluate backlinks? Get a full audit through our Off-Page SEO Services.

How to Ensure Your Backlinks Are Indexed by Google

You’d be shocked how many links get built but never count because they never get indexed.

So how to index backlinks?

First, ensure the page being linked to is part of your site’s internal link network. If Google can’t find the page, it won’t crawl the link to it.

Second, use Google Search Console. Run the URL Inspection Tool. Hit “Request Indexing.” Done.

Also, your XML sitemap should always be updated. Every link indexing SEO page should be in there. If not, fix it.

Want to go a little extra? Use RSS feeds or social bookmarking to help crawlers discover the page faster.

Need help with backlink indexing? We track, report, and fix crawl issues in all our Off-Page SEO Services.

Maintain a Healthy Follow vs NoFollow Backlink Ratio

Let’s clear this up once and for all: not every link has to be a follow link.

Yes, do follow backlinks pass ranking easily. But if every backlink is dofollow? That’s not natural. And here works good balanced backlink strategy.

You need a mix. Nofollow backlinks from forums, blog comments, social shares.They don’t pass direct SEO power, but they do round out your link profile SEO. They show you’re being mentioned, not just gamed into rankings.

Shoot for a 70:30 or 60:40 dofollow to nofollow ratio. Keep it clean, balanced, believable.

Also? Vary your anchor text. Repeating the same phrase over and over? That’s an SEO red flag. Mix it up with branded names, generic phrases, even full questions.

Let our team clean up your nofollow vs dofollow ratio for a safer, smarter backlink profile. Off-Page SEO Services.

Link Building for India-Based Ecommerce Brands & SEO Agencies

Now let’s get specific. If you’re running an ecommerce store in India or heading up an India SEO agency, your link building for ecommerce strategy has to work locally and logically.

You’re not just chasing ecommerce SEO backlinks. You’re targeting links that help people find your products, categories, and services.

So create India-specific content. Stuff like “Best Earphones Under ₹1000 in 2025” or “Top Raksha Bandhan Gifts for Sisters.” These types of posts get cited by bloggers, listicle writers, and local review sites.

Build relationships with SaaS companies, affiliate marketers, and news publications in India. Focus on backlinks that help convert—not just rank.

Also, spread links across your site—not just the homepage. Your category pages, landing pages, and case studies need love too.

Want to dominate locally? Our Ecommerce SEO Service Page was built just for Indian brands and SEO teams like yours.